Link building is an acute marketing methodology. There are lots of link building tactics and here are a few basics.
Use Email or Phone:
Send a mail to the webmaster asking to link your site. You need to ensure that the sites are relevant to yours. More important is to find the site that is worthy enough. The same can be done over a call, if you are comfortable in talking with new people.
Search, search and search:
You need to get to know the good sources. For this the only way is to search the internet. Contact the sites that have high SERPs. However, even spams can get good SERPs, so you need to be careful enough.
Never ignore Social Media:
Search with the keyword in Twitter, then you can get the task completed easily. Same way never forgets other social media sites.
Look for a linking partner who is beneficial:
See in the angle to predict if the site becoming a linking partner is beneficial to you. If you want to generate traffic, look for the tweets, comments and likes the blog has got. It is worthy to build links with such a site. Also, you can get good links by seeing the sites that link to you and the sites they link to. Also, see what types of sites do not build links, even if they ought to.
Do something worthwhile like sponsoring an even, a kid’s school and anything that suits you.
Provide Unique content:
Practice and write something. Write something that is unique and innovative and this should grab the attention of the readers. If you want to keep writing, then write about something that is ongoing. This way you can stay on the field with the follow up contents. Do not stick to texts. Try infographics, videos, or a comic. A weekly newsletter lets you contribute consistently. If you feel that some information is missing, never miss this opportunity and write on it immediately. Also, a best of the month series is a good idea. When you contribute the contents, know the best time to publish them.
Links for your links:
When you leave a link in all possible places, you can make people notice. Here are a few places that are best:
- Email signature
- Social media platforms
- Business cards
- In your comments for blogs and sites
- Guest post
- Interviewing people
- Leave feedbacks and your links with the feedbacks.
How to become creative?
If you do not know what to do become creative, then you can rewrite an old content in a fresh angle and in a unique style. Write a post with a total alternative view and let the webmaster know about it. You can publish this in the same site or on your site. Make use of the forums, and sponsor a meet up. Speak at the meetings and conferences, and introduces yourself to new people, either online or offline.
Familiarize with B2B sites:
Link out and get back a link from the supplier. If you have a blog or newsletter for your company showcase your supplier or partner, one per month. Host a contest for these people and let them know. Get yourself listed in Yahoo, Google and other local directories.
Know your targets:
- Sites open to guest posting
- Site that can be benefitted by your content
- Sites you would like to contribute.
There are too many other tactics and all have the same concept of digging up information and spending enough time to be successful.